David Y. Kim is a multidisciplinary Marketing Creative with 9+ years transforming technology, products, and cultural insights into stories that inspire. He has developed work for brands including Nike, GOAT, Uninterrupted, HBO, and Beats by Dre.
Flight Club Fridays Integrated, Influencer Partnerships for FCF—a branded music series that spotlights artists and their communities via live performances and interactive fan experiences.
Flight Club—the original sneaker consignment store—presents Flight Club Fridays, delving into the journey of established and emerging artists as they discuss their greatest influences, hometowns, and communities. Featured artists include Doja Cat, Earl Sweatshirt, Tinashe, The Game, Saweetie, and Audrey Nuna.
For 2025, the branded series brings fans and sneaker enthusiasts together with five shoppable, in-person experiences in Washington, D.C., Atlanta, Charleston, Houston, and Detroit.
Greatest Of All Time Integrated, Influencer Partnerships for GOAT—inspiring individuals to be their greatest with products from the past, present, and future.
GOAT Group represents the leading platforms for authentic sneakers, apparel, and accessories. Operating five distinct brands—GOAT, Flight Club, Grailed, Sneakers.com, and alias—GOAT Group has a global community of more than 60M members across 170 countries.
FCI '24 Integrated, Experiential for the second-annual Flight Club Invitational—a two-day basketball tournament empowering the next generation of youth hoopers.
First you have to be great, then you have to be invited.
Subject Line:
Hoops, not hype.
Pre-Header:
Come watch Bryce James, Alijah Arenas and more top players compete at FCI 2024.
Header:
First you have to be great, then you have to be invited.
Body:
Come watch the top high school basketball teams compete at Flight Club Invitational 2024.
📍October 12-13
📍1634 18th Street, Santa Monica, CA 90404
📍RSVP now.
More Than An Athlete Integrated, Influencer Partnerships for the Uninterrupted digital network—a platform that empowers athletes via authentic storytelling.
Experiential strategy for LeBron James’ More Than An Athlete world tour—an integrated campaign culminating in 12 episodic travel recaps on YouTube, a full-length ESPN docuseries, and a co-branded product collection with Nike.
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The Shop Integrated, Influencer Partnerships, Social for Uninterrupted's The Shop—an award-winning unscripted series featuring your favorite artists, athletes, entertainers, and advocates.
In the barbershop, you can't lie.The Shop cements Uninterrupted's position at the intersection of sports, entertainment, and culture with insightful, unfiltered conversations with guests including Drake, Tom Brady, Naomi Osaka, and Jamie Foxx.
Rooted in barbershop history and community roots, the series extends beyond the screen with interactive pop-ups, live tapings, podcasts, and a shoppable men's grooming line.
Just Do It HQ Integrated, Experiential to promote Nike's "JDI" Headquarters —an exclusive workout experience in Los Angeles.
Nike commemorates the 30th anniversary of those famous three words: "Just Do It." We built a pop-up podcast studio in LA and invited Nike athletes to share what this slogan means to them on a personal level.
Final deliverables included 8 full-length podcast episodes, YouTube and social cutdowns, co-branded apparel, and a live meet-and-greet experience in LA
Drip or Drown Social for a branded web series highlighting the burgeoning merger of sport and fashion.
Nowadays, swagger and sport go hand in hand. The athlete is the stylist. The tunnel is the runway. And every playoff game is Paris Fashion Week.
Drip or Drown is a social series that spotlights the creative and artistic nature of athletes, instead of the physical attributes that typically define them. Through the POV of a close friend, we follow the athlete's ventures through iconic LA shopping spots like KITH, Amiri, Supreme, and Dover Street Market.
Uninterrupted x GIPHY Social for a collection of custom GIFs to be used across Uninterrupted's social platforms and user-generated content.
LeBron James' More Than An Athlete movement began in 2018, calling all athletes to challenge the status quo. Since then, this movement has grown, extending beyond sports to people of all professions and walks of life. Today, we can all be more.
Women's Equality Day '19 Social for an Uninterrupted x Nike campaign that challenges the way we label women in sports.
For some reason, women in sports are often inexplicably attached to labels like "female athlete" or "female player," while it would feel silly to ever refer to Tiger Woods as the best "male golfer." We found that this subtle nuance creates distance between women and the core definition of being an athlete.
Uninterrupted's social campaign for Women's Equality Day proposes a simple message: let's just call female athletes, athletes.
I Set a Fire in the City of Angels Design, Editorial for a personal project recounting stories from the 1992 LA riots.
Drawing from the voices of rappers and poets who spoke up during these times, this zine aims to convey a vivid and honest account of the Los Angeles riots, which took place in the spring of 1992 in a response to police brutality and racial injustice.
It's Yo Birthday Design for a personal project. Customized album covers for friends with birthdays during the Covid lockdown era.
I'm David (김영광)
WHO, ME?
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Second-generation Korean-American residing in Los Angeles.
SUM FAX.
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Native fluency in Korean.
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Play the keys in a band.
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3x Fantasy Football Champion.
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Kobe, Jordan, LeBron. In that order.
HIT ME.
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LinkedIn: in/dkim538
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Instagram: @davidkimmm